Technical development, football-specific athletic performance, confidence building and position-specific coaching. Over 11 years of coaching experience and more than 600 players developed across the UAE.
MS Football Performance was founded by Musab Alafandi, a Football Performance Specialist with over 11 years of experience and a track record of developing more than 600 players across the UAE.
What started with Musab's one-on-one coaching has grown into a football performance brand with coaches trained under the MS Football Performance philosophy. We now offer our services across Abu Dhabi and Dubai to players of all ages and levels, including professional players.
Our coaching philosophy is built around developing the complete player. We believe that improving technical skills and physical qualities naturally builds confidence and creates a strong foundation for long-term athletic development. We focus on technical skill acquisition, position-specific development and the physical qualities required for football, including strength, explosive power, acceleration, speed and agility.
Every session is personalised around the player's strengths, areas for improvement, position and goals, helping each player build confidence, improve performance and reach their potential. We also have experience adapting coaching for players with additional needs.
Years Experience
Players Developed
Personal Coaching
Ball mastery, passing, dribbling, receiving and football-specific technical skills.
Training tailored to the requirements and demands of each playing position.
Building a strong athletic foundation through structured gym-based training.
Converting strength into acceleration, speed, agility and explosive power.
Helping players gain confidence through measurable improvement and coaching support.
Every session is tailored to the player's strengths, weaknesses and goals.
Two years of personal training with Coach Mosaab has been the best investment we've made for our son's football journey. Starting at age 7, he needed help with his fundamentals. Now at 9, his technical ability, fitness, and comfort with the ball are outstanding. He went from a regular player to a top 5 player on his team, securing a regular spot in the elite division. The customized attention from the coach made and still making all the difference!
Since Karim started training with MS Football Performance, we have seen a huge improvement in his football. His technique, confidence, decision making, and overall understanding of the game have developed tremendously. What I really appreciate is the coach's dedication and ability to identify exactly what my son needs to work on, while keeping every session enjoyable and motivating. As a parent, it's amazing to see how much he has progressed, and we are extremely grateful for the time, effort, and knowledge Coach Musab has invested in his development
I highly recommend MS Performance for anyone looking for dedicated football coaching. My 6 year old son started with zero knowledge and, after struggling to get enough attention in larger academies, the one on one sessions with Coach Musab were a game changer. He's improved in all aspects, learning how to shoot, dribble, and significantly boosting his stamina. The personalized focus has made a world of difference.
Coach Musab has played an important role in Kareem's football journey, particularly during his transition from academy football into a professional club environment. His patience, attention to detail and understanding of Kareem's individual development needs have made a real difference. He is always approachable, communicates consistently and goes above and beyond to accommodate Kareem's demanding schedule. Most importantly, Coach Musab genuinely cares about Kareem’s progress. His focused coaching has helped Kareem improve technically, tactically, physically and mentally. He has also played a significant role in building Kareem's confidence, helping him believe in his abilities and express himself more freely on the pitch. We are extremely grateful for the dedication and support Coach Musab has shown Kareem. I would highly recommend him to any young footballer looking for a knowledgeable, committed and dependable coach who truly invests in each player's development.
My son has been training with MS Football Performance for almost a year, and the improvement in his football has been very noticeable. His on-ball ability has developed significantly, particularly his first touch, passing and shooting, and he is much more confident and comfortable with the ball. What has impressed me most, though, is the change in his attitude towards training. He has become much more positive, proactive and eager to learn, and he now approaches each session with a really good mindset. Coach Musab has done a great job of creating a bond with the my son where he trusts in his coaching and advice which has furthered his love of the game.
Both of my sons already train with a football academy, but their private sessions with Coach Musab and MS Football Performance have proved to be a crucial part of their individual development. Zain, now nine years old, is in his second year of training with Coach Musab. During that time, we have seen a remarkable improvement in his technique, confidence, decision-making, fitness, and overall understanding of the game. The personalised sessions give him the opportunity to focus on individual skills and technical details that are not always possible to address fully in an academy environment. After seeing the progress Zain made, we decided to enrol our six-year-old son, Sam, as well. Although he started more recently, we are already seeing him improve at a very fast rate, particularly in his individual skills and confidence on the ball. Coach Musab is professional, patient, encouraging, and genuinely invested in each player's development. I would highly recommend him to any parent looking for quality private coaching that complements academy training and helps their child progress as an individual player.
Leo's football development is significantly influenced by coach Musab who is committed and patient and is able to see the areas from where he needs to improve. What I can see most is how dedicated and approachable Coach Musab is. So he always works around Leo's schedule and offers Leo the time and space he needs and guidance that he himself needs. Leo has developed technically, tactically, physically and mentally through his coaching, but perhaps most important, he has gained more confidence and belief in himself as a player. We are very grateful to Coach Musab for all his time, effort and genuine commitment to Leo. I would recommend him to a young player in search of knowledgeable coaches with a strong basis in coaching and who are really interested in getting his players to do what they want.
Our goal is simple: help every player improve, build confidence and reach their full potential.